Hollywoodbets Offical Book Launch
This event was so unique – not only was I super excited to go to a live function, after months of virtual online events only, but we were also in a room filled with Rugby Legends and witnessing the handover of 105 limited edition photobooks, designed by Hollywoodbets and handcrafted by the na-nu-ja team.
We entered Kings Park Stadium (not yet open to the public for rugby games) and were met by several glamourous ladies dressed to the nines, in Hollywoodbets‘ iconic purple. We stepped out of the lift and went into the Presidential Suite, it was awesome – names tags, welcome drinks, and an exhibition of photographs by Steve Haag and Anesh Debiky – it was great to see the images enlarged and on display as we entered.
The event started punctually – It was great to hear first hand, how Gareth Jenkinson had pitched for the opportunity to cover the World Cup in Japan to Hollywoodbets staff. Together with Steve Haag, they managed to feed images and unique commentary to SA and the world.
I loved the interview style of the event. We were privileged to hear first hand, how the photographers got themselves into ideal positions to capture impactful photos from unusual angles, with such speed and professionalism. We also heard first-hand accounts of the game from Springbok players Lukhanyo Am, Thomas du Toit, S’bu Nkosi.
The Hollywoodbets team gave careful consideration and thought to each of the 105 recipients of this limited edition photobook. The first 55 were allocated to the Springbok Squad and Management. The honoured guests (56-105) were each given signed and uniquely numbered copies.
Hollywoodbets and the Heffer family, represented by Devin Heffer as the spokesperson, put so much thought into which numbered book each person was to receive. It could have been the year they were born in, the number of milestones achieved, or some other highly personal connection. This was honestly the most special corporate event I have ever attended. The sense of family was so strong and each person in the room was valued for their respective contributions. We were so surprised to be called to the stage, given flowers and a bottle of whisky, and thanked for our contribution to this project.
Photography by Candiese Lenferna Photography